Aiming for a promotion, changing jobs or moving into consultancy or NED roles can be an exciting, challenging and sometimes a daunting process. I hope you find some helpful information on this website. I look forward to being able to help you achieve your next goal.
Sarah Lovell Professional CV Writer
Trusted by professionals in the UK and globally, I run a family owned and operated UK-based professional CV writing business established in 2013 to provide professional CV writing, LinkedIn profile optimisation, cover letter writing and personal statement support services. As a team of two writers, we work closely with clients at all stages of their careers to ensure their experience and career goals are clearly and compellingly presented within their new CV. No generative AI. No ChatGPT. No randomly assigned writers.
The team consists of me, the founder, and my daughter Danielle, who has been supporting me in the business since 2017. I specialise in CV writing services for executive, non-executive director, C-suite and management-level professionals, while Danielle focuses on non-managerial, graduate and school-leaver CVs, as well as providing bespoke interview preparation sessions. We are a formidable team that takes pride in your success as a result of being trusted to work with you on a one-to-one basis.
With modern recruitment increasingly driven by ATS (applicant tracking systems) and AI screening, we ensure every CV is keyword optimised to perform effectively in today’s hiring processes and that you stand out in a competitive pool of applicants.
As experienced professionals, we deliver the highest standards in professional CV writing, LinkedIn profile optimisation, cover letter writing and job application support tailored to your personal requirements. Your satisfaction is our success.
As a direct result of your review and subsequent redrafting of my CV I was invited to 6 interviews. One of which I accepted and have now commenced employment. The roles I was offered were in a variety of sectors and functions but all were closely aligned to my CV brief and the jobs which I wanted to target. Your speed of response, evident quality of work and transparent pricing meant I am more than satisfied with your service, thank you.
W Goodwin
I mailed Sarah details of my last 20 jobs going back to 1977. It was remarkable how she transformed this information into a brilliant two-sided CV. As a result of her superb work I've been offered numerous jobs. I can highly recommend her services.
Garry Graham
I wanted to provide you with an update of my circumstances following your help to improve my CV. I have been incredibly busy...with my new job!! After submitting my new retail CV to apply for jobs with 2 companies I was called by both of them, interviewed by one, and in short succession secured a Branch Manager’s position for a company to run their flagship branch in Birmingham. I am loving my new role.
Deborah B
Flagship Branch Manager
I sent Sarah a very basic scribble of my career history followed by a vague outline of what I thought I'd achieved. What she then does brilliantly is to ask the right questions and tease out the right information. This is all followed by her brilliant writing skills whereby she has created a CV that looks and sounds brilliant! She’s a breeze to work with and a lovely person to boot. Wouldn’t hesitate to recommend her.
C.H. NED
Managing Director
Sarah Lovell is an absolute gem! She has done sterling work in reshaping my CV and my LinkedIn profile in the modern idiom. I am immensely indebted to her for the thorough and constructive way in which she led me through the process, tactfully suggesting changes which I would not have thought of and creating a far crisper, succinct result than I would ever have achieved myself.
Hugh S
Financial Services
